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Abercrombie Kids’ charity event
New Abercrombie Kids flagship store hosts charity event in aid of Great Ormond Street.

By Laura Turner

21 November 2014

This week saw Abercrombie & Fitch host an event to officially launch its new Abercrombie Kids Savile Row store – its first flagship in the UK – in aid of Great Ormond Street Children’s Hospital Children’s Charity.
 
In honour of the evening, Abercrombie & Fitch made a donation of £25,000 to the charity to help rebuild and refurbish Great Ormond Street Hospital, provide vital up-to-date equipment, and fund research into better treatments for children across the UK.
 
VIP guests included Jodie Kidd (pictured), Andy Serkis and Angela Griffin, who attended with their children to support event, and who were treated to a variety of enjoyable activities throughout the evening. Highlights included customizing Abercrombie & Fitch T-shirts and a fun photo studio.
 
Abercrombie Kids, a division of Abercrombie & Fitch Co, opened its flagship store in August. Located at 3 Savile Row, the London flagship showcases three levels of clothing and accessories for boys and girls. 


 
 
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