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Designer outlets report strong performance
Sales increase across Clark Village, Freeport Braintree and Junction 32.

By Isabella Griffiths

8 February 2017

Hermes Investment Management, which runs designer outlet malls Clarks Village in Somerset, Freeport Braintree in Essex and Junction 32 in West Yorkshire, has reported a collective sales increase of 6.7 per cent and rise in footfall by 5.8 per cent in 2016 across the three sites. 
 
In December alone 1.1 million people visited the three outlet retail destinations, 3.76 per cent up on the same period in 2015. 
 
The news follows the opening of a number of key retail and leisure brands across Hermes Investment Management’s outlet portfolio over the last 12 months, including The White Company, Wonderbra and GBK at Clarks Village, reaching 99 per cent let in time for Christmas, as well as Hugo Boss at Freeport Braintree.
 
The three retail outlet destinations annually welcome approximately 10.6 million visitors and offer a combined total of 262 stores and 20 cafes and restaurants, covering a total of 690,000 sq ft.
 
“Our three premier outlet malls provide a compelling mix of shops, restaurants and an engaging experience, which is resulting in unprecedented demand from leading brands. In turn, this is driving a very positive response from consumers, with sales and footfall up at all three of our outlet malls last year,” says Gavin Murray, asset manager at Hermes Investment Management. “Looking ahead to 2017, we will be maintaining our fashion focused offer and providing places that people want to spend time, shop and also dine – complete day out destinations.”

This story first appeared on wwb-online.co.uk


 
 
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