About us  |  Contact  |  Twitter  |  Facebook  |  Pinterest  |  Instagram


 
News
 

Kite Clothing expands collection
Childrenswear brand’s new a/w 17 collection is 30 per cent bigger than last year’s.

By Laura Turner

22 December 2016

To offer customers more choice, childrenswear brand Kite Clothing has unveiled an a/w 17 collection 30 per cent bigger than last year’s. 
 
Entitled ‘When I grow up I want to be…’ it celebrates life through the eyes of children. Highlights include astronauts, dancers, mountain climbers and unicorns translated into strong, fun-filled imagery and on-trend styles, with clean colours grounded with a typical seasonal palette.
 
Coupled with Kite’s signature cross-over colour palette, and plenty of styles that both boys and girls will be happy to wear, the collection offers more mix and match opportunities than ever. 
 
The season sees the emergence of two-tone prints and fresh new styles, including a zippy sleepsuit and fleece onesie and underwear sets for older children. The outerwear range has also been extended.
 
Additionally, the unisex baby range introduced for the first time 12 months ago, returns for a/w 17 with a fresh new look. 
 
“We've pulled out all the stops to create the best range ever,” says Kite’s product director, Jo Spragg. “It's packed with colour and prints that are right up to date, we've had so much fun translating the 'When I grow up' theme into fabulous imagery. There is also much more choice and lots of fantastic outfitting options.”


 
 
MOST POPULAR
 
Newsletter
 

Sign up now to the CWB e-newsletter, packed with
industry news and features, including the latest from the NCWA.

Captcha
 Security code
 

Related Stories
The Gro Company wins industry accolade
The Gro Company wins industry accolade

Baby sleep brand awarded 'Best Sleep Brand' title at Nursery Industry Awards.

Subscribe to CWB
 

Get the inside story on the childrenswear trade - and save a fantastic 25%. The NCWA and Schoolwear Association offer further discounts for members.

Get the inside story on the childrenswear trade - and save a fantastic 25%. The NCWA and Schoolwear Association offer further discounts for members.
 
Subscribe Now
Advertise with CWB
 

Advertising with CWB, in print or online, reaches the buyers that matter and gets real results. Call Michele on +44 (0)1484 848337 now to book your advert.

Advertising with CWB, in print or online, reaches the buyers that matter and gets real results. Call Michele on +44 (0)1484 848337 now to book your advert.
 
Download media pack
CWB March/April 2017 issue 105
 

Read the latest issue of CWB magazine.

Read the latest issue of CWB magazine.
 
Read the latest issue online