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New focus on fit for Petasil
Brand joins Society of Shoe Fitters.


By Christina Williams

4 June 2013

Children’s footwear label Petasil has demonstrated its commitment to well-fitting children’s shoes by becoming an associate member of the Society of Shoe Fitters. The Portuguese label will work in conjunction with the not-for-profit society to promote the importance of training retail staff in the fitting of footwear.
 
“Petasil is known for bringing style to the kids’ shoe market, but fit is the cornerstone of everything we do,” says Chris Marrum, managing director of Petasil distribution in the UK. “Joining the Society of Shoe Fitters seemed a must for us because Petasil is eager to promote the importance of correctly-fitting shoes without scrimping on fun and fashion.”
 
The Society of Shoe Fitters was established in 1959 to inform and disseminate information regarding foot health and footwear.
 
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